Construction & Extensions — SubWeb247 Demo
Residential & Commercial Construction
A comprehensive, high-trust demonstration website for a residential and commercial construction group, built to show how clear service structuring, interactive project scoping, before/after transformations and transparent cost guidance can generate high-value build enquiries.

Starting Position
Construction companies win large projects on trust and organisation, yet many contractors rely on basic image galleries with no clear process, cost guidance or structured lead intake.
Business Objective
Win residential extensions, new builds and commercial construction projects with a structured project planner and site visit request flow
Website Strategy
Lead with completed high-end extension and renovation photography, guide clients through a 3-step project intake, build confidence with a 7-step process breakdown and cost band guidance, and capture site visit requests with plan/photo upload.
Visual Approach
High-contrast, professional navy and white construction aesthetic with architectural photography, clear process step cards and prominent call-to-action touchpoints.
Page Structure
Hero with site visit CTA, 3-step interactive project scoping planner, company credentials, service cards for extensions, new builds, loft conversions, renovations and commercial work, 7-step build process, portfolio showcase, before/after slider, cost guide, downloadable planning guides, reviews and FAQ.
Enquiry Journey
Clients select their build type (extension, renovation, new build), submit property information and plans, and book a free site visit assessment.
Systems Connected
- 3-step project intake and plan upload workflow
- Site visit assessment booking
- Before/after transformation slider
- Interactive cost guide band estimator
- Click-to-call and WhatsApp routing
- Mobile-first responsive design
Mobile Experience
Optimised for homeowners and property developers browsing on phones, with fast-loading high-res project galleries and quick touch-friendly site visit requests.
Testing and Launch
Validated project planner routing, transformation slider rendering and mobile performance before publishing on the subweb247.co.uk demo domain.
Related Services
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